Kim Kardashian knows very well how to market her brand! The 31-year-old reality star concurrently built buzz for her line of lingerie with Sears, and Keeping Up with the Kardashians by tweeting a picture of her plus sisters Khloe and Kourtney over the weekend.
First the clothes, then the fragrances, and now the makeup. The word is Marc Jacobs will shortly be putting his name on a color cosmetics set that will find the designer breaking new ground for his memorable brand.
The Gossip Girl-inspired Birchbox will have beauty essentials that have been hand-picked by the show’s makeup section head, Amy Tagliamonti, and hair section head Jennifer Johnson. Goodies contain Diorshow Extase mascara, Dr. Jart+ beauty balm cream, and Ojon Volume Advance volumizing shampoo.
Kate Spade, purveyor of colorful elegant, now added nail polish to her list of playful offerings. The set of four travel-sized lacquers comes in shades enthused by Australian artist Florence Broadhurst’s brightly-patterned wallpapers.
The reality star alum has registered an eponymous trademark for an accessories line that covers the following categories: pet attire, dog collars, dog leashes, animal carrying bags, and some people stuff too (luggage, toiletry, the shoe bags… other dull stuff that’s not pet clothing).
So is the entire vanilla thing for real? Jennifer Love Hewitt thinks so. The Client List star takes the frangrance to a entire new level, she revealing to Us Weekly: “She carry McCormick’s Pure Vanilla [in her purse]—the baking kind—and dab it on her neck.”